The Monday gap
The service ends, everyone goes home, and the message stops reaching people. The content that would have carried it lives in a timeline no one has time to build.
Equip turns one sermon into a full week of ready-to-publish social media content, clips, and devotionals, plus study guides and multilingual video, so your team can stay present across every platform without adding staff or spending hours editing. It is one of Amplify’s church AI tools, so publishing stays in one place.
14 days free. No charge until day 15.
Illustrative representation of Equip. Actual product interface may vary.
The weekly reality
Most churches pour prayer, prep time, and pastoral care into a message, then it’s basically gone by Monday. Meanwhile, communications directors are juggling graphics, captions, scheduling, and video edits across multiple platforms, often without a dedicated video person.
Student and kids’ teams want the lesson to carry through the week, but turning one message into multiple touchpoints takes time they simply don’t have. And multilingual congregations are too often stuck waiting, because translating and dubbing can feel like running a second production. The result is familiar: a strong Sunday and a quiet rest of the week online.
The service ends, everyone goes home, and the message stops reaching people. The content that would have carried it lives in a timeline no one has time to build.
Cutting clips, writing captions, resizing graphics, and scheduling across three platforms is a full day of work for someone who is already covering communications alone.
For a bilingual congregation, translating and dubbing looks like a second production. So one group gets the message first, and the other waits.
Built to repurpose
Equip is the AI sermon preparation and content repurposing platform built for ministry. Unlike general AI tools or single-purpose clip generators, Equip supports the entire weekly rhythm: prep it, preach it, publish it.
Equip automatically creates Reels-, Shorts-, and TikTok-ready sermon clips for social media from your sermon footage, so you can share key moments without needing a dedicated video team.
Generate platform-ready church social media content directly from your sermon, so you’re not staring at a blank caption box every week.
Pre-built workflow bundles let your staff generate a complete set of weekly content, including social, email, and devotional, with one action instead of piecing it together manually.
Equip automatically transcribes and captions your sermon video, improving accessibility and speeding up everything that comes after Sunday.
From pulpit to platform
Equip works alongside the livestream setup your church already runs. Sunday morning stays familiar.
Equip works alongside your existing livestream setup, so Sunday morning stays familiar and no one has to learn a new production process.
The moment worship ends, your livestream imports directly into Equip, and the Publish It stage turns your message into social posts, captions, and short-form video clips.
Everything moves through a structured draft-to-published workflow, so nothing goes out without a real person signing off on tone, accuracy, and theology.
What this means
The change shows up in three places: the calendar, the reach, and the consistency of your online presence.
See it in action
A lead pastor, a solo communications staffer, a youth pastor, and a bilingual church all start from the same sermon.
For the lead pastor
A senior pastor at a growing church worried that repurposing sermons for social media would water down the message or create extra oversight. With Equip, the pastor reviews and approves every piece of AI-generated content before it publishes, so the church extends the week’s message without giving up theological or creative control.
For the communications director
A church with a single part-time communications staffer used to lose an entire Monday cutting sermon clips for Instagram and Facebook. With Equip, that same staffer selects a one-click toolkit after Sunday’s service and has a full week of social posts and short-form video ready to schedule before lunch.
For the student pastor
A youth pastor delivers one lesson on Wednesday night, then uses Equip to generate a parent update email, a small group discussion guide, and a short recap video for the ministry’s social accounts, keeping students and families connected all week long.
For the multilingual congregation
A church serving English- and Spanish-speaking families used to choose between serving one language well or stretching thin to serve both. With Equip, the same sermon is dubbed and translated for social distribution with zero extra recording sessions required.
Inside the platform
Equip is natively embedded in the Amplify Church Software platform. Your livestream content imports automatically the moment worship ends, triggering the Publish It stage.
Livestream imports the moment worship ends.
Sermons and series publish to your site.
Giving stays in the same ministry system.
Ministry data connects across teams.
Content reaches the app your church uses.
No file transfers
Your livestream content triggers the Publish It stage automatically, connecting seamlessly with Streaming, Websites, Giving, and other Ministry Brands solutions.
Why churches choose Equip
Plenty of tools can cut a clip. Equip starts earlier in the week and keeps going after the post goes live.
Customer proof
Church teams describe the same turning point: the work that used to consume a week now fits inside the week, and the message keeps reaching people after Sunday.
If you don’t have a great software, go ahead and determine to make the leap. Look for an organization that is going to serve you the way a church deserves to be served…and I think Ministry Brands does.
It was all on me. I wanted something that I knew how to use, something that I knew worked well, and something that wouldn’t take a lot of time to manage… Sending out giving statements went from a month of toil to a couple clicks of the mouse, and the job was done… everything works together to make the life of a church easier so that we can be about doing the things that we are called to do, and not about managing all the minutia.
Moving to a single software platform just makes it easy to invite other people in to assist us and help us. It also takes away a lot of the headaches we had in terms of the different deadlines we had for when our contracts renewed and keeping up with our different payments. It’s really simplified our lives in so many ways. If anybody’s on the fence, get a demo. I promise you you’ll be happy with what you see.
Jump in, feet first! Ministry Brands’ software is keeping pace with what’s happening in the world today with organization and communication, and that’s something we need to grab ahold of. This software keeps our church family connected, together, and in step with us each and every day.
Answers
No. Equip connects directly to your Amplify livestream, so your existing setup stays the same. The moment worship ends, your content imports automatically and is ready for repurposing.
Churches using Equip generate up to five times more content from every single sermon, including social posts, short-form video clips, devotionals, and more, all from one source message.
Yes. Equip supports translation and dubbing in more than 30 languages with zero extra recording sessions required, making it possible to serve multilingual congregations without additional staff time.
No. Equip is designed so AI supports and pastors decide. The platform learns your pastor’s preaching style over time, and sermon content is never used to train AI models.
Equip offers three monthly plans: Basic at $39 per month, Pro at $79 per month, and Premium at $129 per month, each with unlimited team members and a 14-day free trial. Higher tiers add capabilities like AI-generated video and multilingual dubbing.
Every piece of content Equip generates starts from your pastor’s actual sermon and stays in draft until your team reviews it. Nothing publishes without human approval, so theological oversight stays with your pastoral staff.
No. Equip automatically generates Reels-, Shorts-, and TikTok-ready clips from your sermon footage, so churches without a dedicated video team can still publish polished short-form content every week.
Yes. Equip can turn a single lesson into small group discussion guides, parent update emails, and recap videos that volunteer leaders can use directly, without additional training or production experience.
Equip turns one message into a full week of ready-to-publish content, so your church can keep the conversation going all week long.
14 days free. No charge until day 15.