The Year-End Giving Guide
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Plan with Purpose. Inspire Generosity. End the Year Strong.
Year-end is the most generous season of the year—yet some churches may miss the opportunity.
The Year-End Giving Guide is a robust 43 pages, and equips your team with a clear, spiritually grounded, and action-ready plan to increase giving, deepen engagement, and sustain generosity into the new year.
Why Download this Guide:
- Boost Engagement: Strategies and templates to guide your campaign goals and messaging.
- Inspire Generosity: Quotes from the Bible and sermon outlines about giving will touch your congregation.
- Save Time and Energy: An 8-week campaign calendar with content for your in-church and digital communications.
- Nurture Relationships: Techniques and tools to build trust, thank givers and sustain generosity into the new year.
Discover insights and actionable steps in these chapters:
- Establish Your Foundation - Set clear goals, define your vision, and build a campaign rooted in purpose and impact.
- Execute The 8-Week Plan - Roll out the communication calendar and use the Media Toolkit with consistent designs across channels.
- Craft Impactful Messaging - Use Scripture and storytelling to call your church into joyful, Christ-centered giving.
- Celebrate and Thank Donors - Honor every gift with heartfelt thanks and stories of impact that encourage long-term giving.
- Utilize Outreach Methods - Multiply your reach with coordinated website, social, email, and worship service messaging.
- Sustain the Momentum - Extend generosity beyond December 31 with follow-up, reports, and discipleship-driven next steps.
Get the eBook
Together, let's build a future where every church operation is infused with purpose, efficiency, and the profound joy of serving God's kingdom.
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Make the most of your Giving platform
From goal planning to sermon outlines, these resources will enable you to create a solid foundation for giving and empower you to create conversations around ongoing generosity.
Select a Feature
Transition
- Prepping your recurring donors for an easy transition from a previous giving platform? If so, learn more about Recurring Giver Transition Program.
- No need for the Recurring Giver Transition Program? Read our Transition Timeline for some helpful tips in getting started and our Announcement Slides Sample Ideas.
- Our Pre-Transition Courtesy Email Template makes it easy for you to guide your existing donors through this change.
- To learn more, contact us at client.engagement@ministrybrands.com.
Planning
- Here's an Online Giving Rollout Timeline for the first three months of your giving platform. If you've had your giving platform for a while but have not discussed giving within your church, this timeline is also a great resource.
- To encourage discussions around generosity, see 12 Sermons to Inspire Generosity including scripture, main points, a call to action, and more.
- Only 19% who visit a donation page make a gift. Increase this with 12 Simple Steps to Optimize Your Ministry's Website to Grow Generosity.
- Use the Compelling Vision Framework Worksheet to help develop a powerful approach for your giving efforts.
Engagement
- If you are looking to engage your donors in a dynamic way, our downloadable toolkit includes email templates, social media graphics, newsletter templates, bulletins and more - all to promote giving in the first 12 weeks.
- To access Giving resources and other best practices, visit our Healthy Church hub.
